Why do you need to have an android app for your business or organization?
Creating an app for your business benefits you in the following ways:
- Enhances your relationship with customers – your customers have easy access to your website and contact infomation.
- Gives you exposure across android devices – simple content apps are quite compatible from android phone to android tablets
- Improves your visibility and accessibility – almost everyone has a phone, but a majority of the population is or will be using an android phone, considering there are cheap android phone that most people can afford.
- Strengthens your branding – creating a brand presence in your customers pocket.
- supplement your social network strategies – utilize the mobile app to connect to your website, facebook and twitter, create photogalleries that your customer can use as a wallpaper or share with their friends.
You may look at the common features of an app to see what can be useful for your business organization on this page. I have also created a matrix of app features vs business/organization types which illustrates what features are for what purpose in your organization.
Links for further reading.